Case Study: Silver Spring
We fixed it for Bob the Builder
Brief
When our client Silver Spring discovered only 6% of children drink their daily allowance of water, they asked us to design a range of packaging to appeal to children using three key characters.
Solution
After getting in touch with our inner child, we came up with packaging designs for Bob the Builder, Angelina Ballerina and Fireman Sam bottled water. Parents found the bottles were a runaway success, with their children drinking more water as a result of the fun bottles.